Hard liquor and hip-hop music go together like, well, gin and juice. The Beastie Boys’ “Brass Monkey” was named for their circa-1980s cocktail of choice, Olde English 800 malt liquor and orange juice. In 2001, when Busta Rhymes’ “Pass the Courvoisier” climbed the charts, sales of the cognac brand increased by 30 percent. Nine years […]
